Creating Great Visitor Experiences - Stephanie Weaver - Left Coast Press, 2012
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Codice prodotto: 255828726826
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DISPONIBILITÀ: In Stock
Creating Great Visitor Experiences
A Guide for Museums, Parks, Zoos, Gardens & Libraries
di Stephanie Weaver
Editore: Left Coast Press Inc
EAN: 9781598741698
ISBN: 1598741691
Pagine: 209
Formato: Paperback
Museums, libraries and other cultural institutions face the task of attracting visitors who have limitless choices for education and entertainment. What gets them through your front door and coming back again and again? This title introduces readers to the thinking and research on consumer behavior, branding, leisure studies, and staff training.