Persuasion - Robert H Gass, John S Seiter - Routledge, 2022
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Codice prodotto: 255806684347
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DISPONIBILITÀ: In Stock
Persuasion
Social Influence And Compliance Gaining
Edizione inglese di Robert H Gass, John S Seiter
Editore: Routledge
EAN: 9780367528485
ISBN: 0367528487
Pagine: 540
Formato: Paperback
The Seventh Edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts.